ShipCentral App

A personal project conceptualizing an app that lets users track all their packages in one place.
Full Case Study
Overview

Never Lose Track of Your Deliveries Again

This app consolidates all your packages in one place, offering a seamless solution for tracking, managing, and staying informed about your shipments. Users can add shipments through multiple methods: manually entering a tracking number, syncing email for automatic extraction, or forwarding shipping emails to a designated address. This provides flexibility for those with privacy concerns. Designed with a clean and simplistic UI, the app ensures an intuitive and user-friendly experience, making it easy to navigate and stay up to date on every delivery from dispatch to arrival.
Role

UX/UI Designer

responsibilities

User Research
Wireframing
Prototyping

Tools

Figma

DURATION

Dec 2024

the problem

I’m a homebody who loves ordering online but often forgets what I’ve ordered. Since my orders come from different stores, it’s hard to keep track of everything.

the goal

I want to view all my deliveries in one place so I don’t forget about them or have to check each order status manually.

TAKEAWAYS

Through this project, I learned that sometimes, even if you think your idea is unique, there’s a good chance someone else has already created something similar. However, this presents an opportunity to learn from their work and find ways to improve upon it. I also discovered that most apps prioritize accessibility standards, often using high-contrast designs such as black lettering on a white background, with accent colors reserved for call-to-action (CTA) elements.

If I were to approach this project again, I would place a greater emphasis on accessibility. My logo features lighter colors, and while I designed the app to align with that aesthetic, it does not effectively meet accessibility standards. Additionally, I focused too heavily on my own goals as the user, rather than prioritizing accessibility and usability for a broader audience.

try prototype
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